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Minneapolis, Minnesota
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Honest answers to common questions. Everything you need to know—no fluff, just facts.
We start by mapping your customer journey — from the first click to the booked job. That includes:1. Building or optimizing your website to convert visitors into leads (calls or forms)2. Running paid search, Local Services Ads, and/or Meta campaigns based on your service areas and seasonality3. Setting up automation for instant follow-up, lead qualification, call tracking, and appointment remindersWe make sure your marketing system is integrated — so leads don’t just come in, they’re followed up on fast and booked into your calendar.
Our focus is on the metrics that drive revenue—not vanity numbers. The KPIs we track depend on the scope of our partnership, which we define during the discovery process.If you choose our Essential package (lead generation only), the primary KPI is the volume and quality of leads we deliver.If you choose our full end-to-end system, we can track deeper metrics tied to revenue, including booked jobs, close rates, and overall ROI.Our reporting is transparent, easy to understand, and always aligned with the level of visibility and control you’ve selected.
Our onboarding process typically takes 1–2 weeks and includes:1. Discovery call + service audit2. Website or landing page setup3. Ad campaigns and automation build4. Call tracking and reporting configurationYou can expect leads within the first week of campaigns going live. Performance improves steadily over the first 30–60 days as we optimize targeting, budget allocation, and automation flows.
We offer flexible packages depending on your goals and service areas. Typical monthly investments include:1. Paid media spend (Google, Meta, LSA): starting around $2,000+2. Our management fee: flat or percentage of ad spend3. Optional: web design, CRM/email buildoutWe aim to deliver leads well under your average customer value, with a goal of 2-3x ROI over time. We’ll work with your budget to grow profitably.
We set up instant lead alerts, call tracking, and automated follow-up via SMS and email. This helps you respond within minutes, not hours. Which drastically increases your booking rate.We also filter out low-quality leads by setting up geo-targeting, budget qualifiers, and custom lead forms. And if you prefer, we can integrate with your scheduling system or CRM to auto-fill your calendar with qualified jobs.
